Asos is a company who has progressed throughout the years due to its marketing techniques.
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The site sells over 850 brands as well equally its own cliquish labels of vesture and accessories.
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How did ASOS establish itself as a reliable brand?
Innovations such as the free returns, various delivery options, easy browsing, competitive prices, large product range has helped ASOS to establish itself as reliable brand. Following considerable investment in new warehouse and carrier management systems the number and quality of delivery options had increased.
Who is the current CEO of ASOS.com?
Founding: ASOS stands for “As Seen on Screen”. ASOS.com was launched in June 2000 by a former advertising executive, Nick Robertson (current CEO). It was started as a niche company selling affordable versions of clothes that TV viewers had seen worn on screen.
How is ASOS a leader in the UK?
ASOS over ten years has become the market leader in the UK online fashion world with reported turnover of £165 m in 2009. They have developed a very competitive edge in fashion retailing through innovation, various delivery options, excellent communication with its customers, well maintained website and expansion of their trade internationally.
How many people visit ASOS.com per month?
ASOS attract 8 million different visitors per month, with 3.7 million registered viewers with 1.6 million being active customers (asos.com, 2010). ASOS defines an active customer as someone who has purchased something from ASOS in the last 6 months.
Last Update: Oct 2021
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Jamiyl
19.10.2021 03:14
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It shows how asos was 2d to next fashionable 2008 where they had almost 5% market share and next leading with 7% and how they continued to grow to get on the uk's largest independent online mode store.
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27.10.2021 09:26
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Asos was founded stylish 2000, by dent robertson and andrew regan.
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